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Delivering large brand and agency experience without the restrictions and added costs of corporate bureaucracy

Hi, I am Paul (aka Murph)

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I bring a passion for media and enthusiasm for business challenges, along with over 28 years industry experience across large and independent agencies (full service & media) and client side.

Recent career highlights

Client Management

Successfully managed diverse portfolios including retail, automotive, FMCG, hardware, energy, and QSR clients (incl NAB, Ford, Mazda, Fonterra, EnergyAustralia, Origin, Kathmandu and McCain).

Integrated agency development

Integral role in the establishment of Blue Hive Australia, a global full-service agency dedicated to Ford, fostering strong roots in WPP Agencies across multiple markets.

Marketing transformation

Media Lead on Ford Australia during their brand transformation period (closure of manufacturing in Australia), redefining the business and marketing offering

Client side

Led the media agency review for CUB (AB InBev) in Australia, India and Vietnam


Awards: Adnews Best of the Best Finalist 2021, Mumbrella Media Agency of the Year in  2019 (as well as multiple finalist agency of the year recognitions from 2018 to 2021 incl Adnews/Mumbrella, B&T). MFA Automotive Gold Award Winner 2015 for Ford Ranger

Industry initiatives

MFA5+ mentor since 2013

Clients serviced

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+61 (0)415318504



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