What We Do

Our Services

Media Consulting

Our experienced team will be your in-house resource, driving and implementing initiatives to reshape how your team see and use media. Rather than being in conflict with your agency roster, we work together, often for a set duration, to re-set relationships, strategy, investment and process to ensure future success.

Channel Planning

Strategy meets numbers and currency in channel planning. Utilising the best industry tool-sets we put the strategy into detailed plans that show investment by channel and time frames. These plans are linked to expected outcomes and reporting frameworks.

Channel Strategy

Strategy sets a vision for how to connect your business to your current and future customers through paid, owned and earned media. Rather than being led by a strict brief we enter with curiosity, seeking to be an extension to your team. Strategy is where we define the "blue ocean" or "white space" for your business.

Campaign Insights & Reporting

Any investment needs to have a measured business outcome. This is often predicated on media numbers and needs to be measured throughout a campaign ensuring the ability to pivot when optimal and the inclusion of valuable stakeholders throughout.

We have a suite of tools for measurement and dashboarding, up to and including complex (and effective) market mix modelling.

Funnel Media Consulting

In a dynamic market place investment will also have a regular impact on our planning as opportunities arise or shift. Our strong relationships in market go beyond delivering cost improvements. We work shoulder to shoulder with our partners in the media to deliver strategic and creative outcomes with their audiences.