mumbrella.com.au/paul-murphy-launches-new-agency

https://mumbrella.com.au/paul-murphy-launches-new-agency-after-pre-christmas-iprospect-exit-820102

Described as a “full funnel media agency, with the added service of media consulting”, Kookaburra Riot is said to work either as an extension of a marketing team, or alongside a current agency agreement as a short term partner, to provide advice on process, portfolio investment strategy, partnerships or unique product launches.

Murphy hopes to differentiate the agency by putting experienced media professional in connection with clients.

With experience both client-side and in agencyland, at Mindshare, cummins & partners, Carlton & United Breweries, and most recently at Dentsu’s iProspect, among others, Murphy brings nearly 30 years of expertise to the new offering.